MSU School of Planning, Design and Construction looking for participants for signage design survey
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EmailForm-based design--based on a building’s relationship to those surrounding it, rather than on its use--is a growing field. But how does this type of design affect perception of signage?
Form-based design--based on a building’s relationship to those surrounding it, rather than on its use--is a growing field. But how does this type of design affect perception of signage? Associate Professor of Landscape Architecture Pat Crawford, PhD; Assistant Professor of Interior Design Eunsil Lee, PhD; and Maleah Beatty, a Landscape Architecture student, with the MSU School of Planning, Design and Construction, are conducting research to determine perceptions of this type of design.
The SPDC encourages participation in this anonymous survey that can be accessed online. Participants will be shown a series of drawings and asked to rate each, and they are free to not answer any question or stop participating at any time. The survey takes approximately 15-20 minutes to complete, and the survey deadline is 5 p.m. on Wednesday, Aug. 6, 2014.
This research will aid in future sign code research and development. Results are expected to be presented during the National Signage Research & Education Conference Oct. 8-9, 2014, in Cincinnati, OH.
Questions about this study can be sent to the lead researcher Pat Crawford at crawf203@msu.edu or call the SPDC Main Office at 517.432.0704.
