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First Impressions: Assessing your community for tourism (FIT)

July 11, 2017

FIT is a comprehensive community assessment conducted by unannounced visitors in a host community positioned to lead development based on the program results. FIT involves developing community leadership, assessing the host community, sharing the results in a community forum open to all, and providing suggestions to drive community action. Overall, FIT helps communities learn about their strengths and weaknesses through the eyes of first-time visitors.

The results of FIT can:

  • Spawn local leadership.
  • Strengthen community vitality.
  • Form the basis for future development.

Related Topic Areas

Tourism, Business


Authors

Andy Northrop

Andy Northrop
810-989-6935
northro5@anr.msu.edu

Andy Northrop

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