2026 Agritourism Summit

May 13, 2026 - May 14, 2026

Registration Deadline: May 6, 2026 - 11:45PM

Grand Traverse Resort and Spa, 100 Grand Traverse Village Blvd, Acme, MI 49610


Contact: Jennifer Berkey

highland cow in an orchard

Cultivating Opportunities Through Collaboration, Innovation and Policy

Summit: Thursday, May 14, 2026
Pre-Summit Farm Tour and Soirée: Wednesday, May 13

The 2026 Agritourism Summit brings together farmers, entrepreneurs, municipal leaders and rural advocates to cultivate new ideas, share best practices and spark lasting collaborations. The once-in-a-lifetime Pre-Summit Farm Tour through the heart of Antrim County celebrates the vibrant intersection of agriculture, tourism and community. 

If you’re a Michigan farmer, municipal official, agritourism business or other community leader with an interest in rural entrepreneurship and economic development, this groundbreaking event is for you. The intent is to share information and best practices while cultivating conversation and communication. 

 ~ Discover how agritourism drives economic development while preserving rural character 
 ~ Learn from industry leaders across cideries, distilleries, farm markets and more
 ~ Network with passionate professionals shaping the future of Michigan’s countryside


May 13: Pre-Summit Farm Tour and Soirée: Experience the Magic of Agritourism 


Farm Tour through Antrim County
: From orchards to craft spirits, the behind-the-scenes, exclusively cultivated Farm Tour showcases the best of Michigan’s rural innovation. Participants will enjoy personal tours and curated samples at several successful agritourism operations.
Farm Tour registration includes round-trip coach transportation from Grand Traverse Resort, lunch at Providence Organic Farm, on-site food and beverage samples, and entry to the Soiree and Networking Event. Participants should plan to wear close-toed shoes. Space limited to 54 individuals. 

Evening of May 13: Soirée & Networking Event at Flintfields Park
Join us for an unforgettable evening at Flintfields Park, the prestigious home of the Traverse City Horse Shows, as we wrap up the pre-summit Farm Tour and celebrate the Agritourism Summit in style. Set against the stunning backdrop of the Grand Prix Arena, this exclusive gathering will feature a live equestrian jumper demonstration—a thrilling showcase of athleticism and grace that captures the spirit of the venue. Guests will enjoy locally sourced food and beverages with a menu cultivated by James Beard Best Chef Midwest award-winning Jimmy Schmidt , two complimentary drink tickets, live equestrian jumper demonstrations, an agritourism expo, and opportunities to connect with industry leaders. Come for the conversation - stay for the experience.
Soirée registration includes two complimentary drink tickets, food, entertainment, an agritourism expo, and, of course, networking and fun! 

May 14: Agritourism Summit: Planting Seeds for a Resilient, Sustainable Agritourism Industry

The Summit is a day of learning and discussion, keynote speakers and breakout sessions. Content will focus on tools for agritourism businesses, municipalities and entrepreneurs. Participants will be engaging in an amazing line-up of learning, discussion and connections. Full agenda and breakout session descriptions are available on the registration page. 
Agritourism Summit registration also includes coffee in the morning, a lunch featuring local products, and refreshments. 

Register to Attend: Join us in May in Traverse City to help cultivate the future of agritourism in Michigan. Choices for registration can be found below:

    Early Bird Price Regular Price
Full Program: Pre-Summit Farm Tour + Soirée + Agritourism Summit May 13 & 14 $225 $250
Agritourism Summit ONLY May 14 $100 $125
Pre-Summit Farm Tour + Soirée May 13 $135 $150
Agritourism Summit + Soirée  May 13 & 14 $165 $175
 

Registrations cancelled on or after May 6 will incur a $75 cancellation fee.

Early registration ends April 1 for all events

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