Food and Farm Business Sales Channel Deep Dives: Farmers Markets

April 14, 2020 12:00PM - 1:00PM 12:00 PM EST

Contact: Jamie Rahrig, or Parker Jones,

Novel Coronavirus is changing how food businesses can sell their products. The ‘Food and Farm Business Sales Channel Deep Dives’ webinar series will provide you with insight into industry adjustments to Novel Coronavirus and considerations for selling through that venue. This webinar will focus on selling at farmers markets. Each deep dive will start with 30 minutes of presentation, followed by 30 minutes Q&A. 

In this webinar we’ll cover:

  • Overview of Executive Orders (and timelines) that are impacting Farmers Markets

  • MIFMA's recommendations for market operations 

  • Recommendations for alterations to their booth space and sales techniques 

  • How to communicate food safety practices to customers

  • Continuing to support food assistance programs during this time of crisis

WHEN: Tuesday, April 14 at 12:00 PM EST

WHERE: Register for Zoom webinar at

FOR WHO: Farm and food businesses


  • Amanda Shreve, Executive Director, Michigan Farmers Market Association
  • Joe Lesausky, Food Access Director, Michigan Farmers Market Association
  • Julia Darnton, Community Food Systems Educator, MSU Extension

About the Michigan Farmers Market Association (MIFMA): The Michigan Farmers Market Association works with and for farmer market organizers, managers, farmers, vendors, and friends to create a thriving marketplace for local food and farm products. 


Tags: agribusiness, business, business finance, buy local food, center for regional food systems, commercial food, community food and environment institute, community food systems, connecting entrepreneurial communities, covid19, covid-19, entrepreneurs, entrepreneurship, farmers market, farmers markets, financial crisis, food/ag marketing, food and beverages, food business, food business development, food marketing, good food business assistance, loans, michigan good food fund, novel coronavirus, product center, virtual

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Jamie Rahrig

Jamie Rahrig

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