Registration

REGISTRATION IS OPEN

Registration is Separate for The Conference and Trade Show (Vendors)

Vendors should register for the trade show first to get a code for a free conference registration.

Conference, May 7, 8:30-11AM

Registered vendors get in free with a code! Registration includes a keynote, two retailer panels, and two short educational speakers. See the Conference Tab for our agenda and further details on the Conference. Join us to ignite your business and network with other entrepreneurs, retailers and service providers. Afterwards, the Trade Show is open free of charge to the public.

Student Scholarship Opportunity: Michigan-based students are welcome to apply for a scholarship to attend the Making It In Michigan Conference. The scholarship reduces the registration fee by 25%. Students should submit an application through the application button below. Scholarships are limited to the first five students who apply.

Deadline: April 30, 2025

Conference Cancellation Policy: Conference cancellations prior to April 16, 2025, will be refunded less a $20 processing fee. Cancellations on or after April 16, 2025, will not be eligible for a refund.

REGISTERED VENDORS CAN REGISTER FREE FOR THE CONFERENCE WITH A CODE! VENDORS SHOULD REGISTER AS A VENDOR FIRST!

Trade Show: May 7, 11:00AM-3:30PM

The Trade Show is in partnership with the Michigan Department of Agriculture and Rural Development (MDARD) and serves an opportunity for food entrepreneurs to attract retail buyers for wholesale accounts. Visit the Trade Show tab for further details.

Although sales to the public are allowed, this is not the focus of the event and vendors are encouraged not to register for this purpose. Vendors will receive a 10' x 10' booth to showcase their product, and make connections with potential distributors, retailers and industry partners. Booth assignments will be determined by the Event Coordinator based on 1) the order in which vendor registration payments are received and 2) the most optimal booth location available. Assignments will be announced the week prior to the trade show. Register and pay early in order to maximize your booth's location!

The Trade Show is open free of charge for the public.

Trade Show Vendor Booth Cost: $225

MSU Burgess Institute Students: See advisor

Student Scholarship Opportunity: Michigan-based students are welcome to apply for a scholarship to attend the Making It In Michigan Conference. The scholarship reduces the registration fee by 25%. Students should submit an application through the application button below. Scholarships are limited to the first five students who apply.

Beer and Wine Product Registration Ends: March 14, 2025

All Registration Ends: April 23, 2025

Conference Cancellation Policy: Conference cancellations prior to April 16, 2025, will be refunded less a $50 processing fee. Cancellations on or after April 16, 2025, will not be eligible for a refund.