Developing a Michigan Food Truck Business Concept: A Worksheet to Guide Your Business Planning
DOWNLOADAugust 13, 2025 - Kendra Wills and Jamie Rahrig
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A food truck is a great way for aspiring business owners to build a customer base and get their products into the market. This new resource, Developing a Michigan Food Truck Business Concept: A Worksheet to Guide your Business Planning, guides entrepreneurs through the process of developing a concept for a food truck business.
What's included?
- Guiding questions to help identify steps in planning, such as ingredient sourcing or drafting a selling schedule.
- A printable or fillable worksheet to develop a plan.
- A list of other freely available resources from Michigan State University and other organizations for food business entrepreneurs.
This resource is designed to complement the free, online course from MSU Extension, How to Start a Food Truck Business (En Espanol: Cómo Iniciar un Negocio Móvil de Comida). Food business entrepreneurs who are interested in building out their food truck concept are encouraged to use this worksheet before writing their business plan through the online course.
Resources Mentioned in this Publication:
Food Truck Menu
- Menu & Recipe Cost Template - Food Truck Empire
Food Truck Layout and Design
- Food Truck Design Examples - Concession Nation
Business Finances:
- Loan Readiness Toolbox for Food and Farm Businesses - Michigan State University Center for Regional Food Systems
- Business Planning & Financial Statements Template Gallery - SCORE
Additional Resources
- Business Entity Search – State of Michigan Licensing and Regulatory Affairs
- ServSafe
- How To Start A Food Truck Business - Michigan State University Product Center
- Funding Sources for Food-Related Businesses - Michigan State University Center for Regional Food Systems
- Grant Writing for Farm and Food Entrepreneurs - Michigan State University Product Center
- Mobile Food Vehicle Fire Safety- Michigan State University Product Center
Funding for this work comes from Michigan State University Extension and the United States Department of Agriculture Regional Food Business Center program.
