First Impressions: Assessing your community for tourism (FIT)

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July 11, 2017 - Author: Andy Northrop

FIT is a comprehensive community assessment conducted by unannounced visitors in a host community positioned to lead development based on the program results. FIT involves developing community leadership, assessing the host community, sharing the results in a community forum open to all, and providing suggestions to drive community action. Overall, FIT helps communities learn about their strengths and weaknesses through the eyes of first-time visitors.

The results of FIT can:

Spawn local leadership.
Strengthen community vitality.
Form the basis for future development.

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Tags: business, tourism

Authors

C. Northrop
northro5@msu.edu

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