• Using the MSU Product Center to Take Your Cottage Food to the Next Level

    Published on February 23, 2023
    Diane Longanbach, a MSU Product Center Innovation Counselor, talks with Kara Lynch on the services that the Product Center provides. If you have a cottage food, or a value added product that you would like to take to the next level, the Product Center is a great way to start. Learn what type of services they provide and how you can connect with them.

  • Setting Group Goals for Growth (SG3)

    Setting Group Goals for Growth (SG3) is a half-day, interactive workshop for groups or teams with current strategic planning, goal setting, or future needs.

  • Tourism

    From hunting and fishing to winery and lighthouse tours, and with more freshwater coastline than any other state, MSU Extension’s focus on year-round tourism brings together educators and researchers with municipalities, communities and businesses.

  • Michigan MarketMaker

    Connecting willing markets and quality sources of food from farm and fisheries to fork.

  • Youth Entrepreneurship Tools

    Links to other helpful youth entrepreneurship tools.

  • First Impressions Tourism Assessment

    A comprehensive community assessment conducted by unannounced visitors in a host community Overall, First Impressions Tourism (FIT) helps communities learn about their strengths and weaknesses through the eyes of first-time visitors.

  • Business Development

    MSU Extension and the MSU Product Center—Food Ag Bio focus on assisting entrepreneurs who develop and commercialize high-value, consumer-responsive products and businesses.

  • Business

    MSU Extension and the MSU Product Center—Food Ag Bio focus on assisting entrepreneurs who develop and commercialize high-value, consumer-responsive products and businesses.

  • Entrepreneurship

    Fostering entrepreneurship and community support are key strategies for creating jobs and transforming the state’s economy and global presence. MSU Extension addresses entrepreneurship from both a community and individual perspective.

  • Connecting Entrepreneurial Communities

    A conference about attracting business to your downtown held in a new beautiful, thriving downtown each year with conference sessions held directly in the local businesses that help communities thrive.

  • MI Money Health

    MSU Extension provides resources and education on money management, foreclosure prevention, buying your own home, retirement planning and more to help you and your family be more financially healthy.

  • Critical Conversations in Michigan Tourism 2022: Climate Change and Winter Sports and Recreation (Session 2)

    Published on December 12, 2022

    This series focuses on how issues of the changing climate and sustainability impact tourism in Michigan and some steps your community can take to address these issues in your tourism and community development efforts.

  • Critical Conversations in Michigan Tourism 2022: Climate Change, Land Use and Local Government (Session 3)

    Published on December 12, 2022

    This series focuses on how issues of the changing climate and sustainability impact tourism in Michigan and some steps your community can take to address these issues in your tourism and community development efforts.

  • Successes in MSU Extension Tourism Programming – Destination Downriver

    Published on June 16, 2021

    This interview recognizes MSU Extension’s 2018 signature tourism program, Understanding Tourism for MI Communities, in 2021 as catalyst needed to launch coalition of 18 communities in Southern Wayne County branding themselves as Destination Downriver.

  • 2023 Making It In Michigan Barrier Buster Award: Hallstedt Homestead Cherries

    Published on April 20, 2023

    The MSU Product Center recognized Hallstedt Homestead Cherries with the 2023 Barrier Buster Award at the Making It In Michigan Conference and Trade Show.

  • 2023 Making It In Michigan Value Added Agriculture Award: Fat Baby Hot Sauce

    Published on April 20, 2023

    The MSU Product Center recognized Fat Baby Hot Sauce with the 2023 Value Added Agriculture Award at the Making It In Michigan Conference and Trade Show.

  • Critical Conversations in Michigan Tourism 2022: Resources and Funding for Sustainability and Climate Resilience (Session 4)

    Published on January 3, 2023

    This series focuses on how issues of the changing climate and sustainability impact tourism in Michigan and some steps your community can take to address these issues in your tourism and community development efforts.

  • 2023 Making It In Michigan Entrepreneur of the Year Award: Hummus Goodness

    Published on April 20, 2023

    The MSU Product Center recognized Hummus Goodness with the 2023 Entrepreneur of the Year Award at the Making It In Michigan Conference and Trade Show.

  • Entrepreneurship Phase Two: Growth Basics

    Published on February 5, 2024

    An overview of personal and business credit for an understanding of what impacts credit, its importance to business, and how to obtain your report and score. This session aims to give information to help entrepreneurs at the beginning of their growth phase, but also as a refresher for those who have had more established growth.

  • Entrepreneurship Phase One: Startup Basics

    Published on February 5, 2024

    An overview of business foundations which include business plans, financing, bookkeeping, business accounts and their benefits. This session aims to give information to help entrepreneurs gain clarity and direction for newer startups, but also as a refresher for those who are more established.