MSU Extension’s tourism team works statewide addressing community needs and interests in leveraging assets and resources for tourism development. A variety of programs exist to assist a community or region in becoming a destination or launch initiatives to strengthen existing tourism offerings. Programs are specifically designed to involve local leaders and stakeholders in a collaborative process for developing regional synergies and inclusiveness, exploring niche markets and/or capitalizing on the results of community assessments by first-time visitors. Ultimately, programs can form the basis for future development, spawn local leadership, and strengthen community vitality.
- Increase awareness of assets and opportunities.
- Increase knowledge of best practices, trends and changes.
- Develop new leadership roles, opportunities and action items.
- Foster new collaborations and plans among stakeholders to advance community driven tourism.
News
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First Impressions Tourism program yields positive results in Marine City
Published on June 1, 2020
Coastal tourism successes achieved by community leadership taking action based on first-time visitor perspectives.
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Novel coronavirus pandemic spurs new online MSU Extension programming
Published on March 11, 2020
While Michigan grapples with social distancing, MSU Extension expands online to offer a wealth of digital resources, from educational activities for children to food budgeting resources.
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Becoming a Yooper: Learning to snowshoe
Published on February 17, 2020
Extension educator’s first Upper Peninsula winter offers exciting new opportunities.
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MSU's Great Lakes Conference to focus on "Tackling Challenges Today and Beyond"
Published on February 7, 2020
Teachers are encouraged to apply for stipends to help them attend the 30th annual Great Lakes Conference at Michigan State University.
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Statewide tourism assessment program identifies action items and barriers for small town Michigan communities interested in bettering themselves.
Published on February 5, 2020
Michigan State University Extension First Impressions Tourism (FIT) Assessment program provides small town communities different strategies to better themselves via with capturing first-time visitor perspectives first and sharing them second.
Contact
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- Andy Northrop, MA
- Tourism, Leadership & Civic Engagement, Community Economic Development
- 810-989-6331
- northro5@msu.edu
