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MSU Extension’s tourism team works statewide addressing community needs and interests in leveraging assets and resources for tourism development. A variety of programs exist to assist a community or region in becoming a destination or launch initiatives to strengthen existing tourism offerings. Programs are specifically designed to involve local leaders and stakeholders in a collaborative process for developing regional synergies and inclusiveness, exploring niche markets and/or capitalizing on the results of community assessments by first-time visitors. Ultimately, programs can form the basis for future development, spawn local leadership, and strengthen community vitality.
- Increase awareness of assets and opportunities.
- Increase knowledge of best practices, trends and changes.
- Develop new leadership roles, opportunities and action items.
- Foster new collaborations and plans among stakeholders to advance community driven tourism.
News
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Planning commissions can strengthen inclusion with gender neutral policy language
Published on April 7, 2021
Are people of all gender identities represented in your planning commission bylaws, policies, and other documents? Many organizations have taken steps to update policies and replace gendered language with gender neutral options. -
Community-driven tourism program provides benefits to rural city leaders
Published on March 18, 2021
City of St. Clair, MI leadership team reveals benefits of working together after participating in First Impressions Tourism assessment program. -
Annual Shiver on the River event on Belle Isle, Detroit, is going virtual!
Published on February 4, 2021
Learn all there is to love about Belle Isle in this free family friendly webinar. -
First-time visitor perspectives become the catalysts needed to spawn change just in time for the novel coronavirus pandemic
Published on January 29, 2021
City of Laingsburg, MI acts on tourism assessment results, which helps prepare them for unpredictable changes related to the pandemic, downtown business, and web presence. -
Sustainable Living and Leadership Series launched by three land-grant universities
Published on January 22, 2021
Multi-topic series explores sustainability actions for home and community.
Contact
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C. Northrop, M.A.
Statewide Government and Community Vitality, Sustainable Tourism Educator
northro5@msu.edu
810-989-6331
