MSU Food Literacy and Engagement Poll

Developed by academics and researchers from MSU AgBioResearch, the MSU Food Literacy and Engagement Poll measures American consumer knowledge and opinions on food, including where they find information and who they trust.

“Our polling continues to show that we in the scientific community have done a woeful job of conveying our message in a way that helps the public grasp key characteristics of the food system,” said AgBioResearch director Doug Buhler, co-director of the MSU Food Literacy and Engagement Poll. “That is on us and it’s time we take this gap more seriously and rethink our strategies to connect with consumers.”

The MSU Food Literacy and Engagement Poll is conducted twice per year, in spring and fall. It is conducted by Toluna, NA, a leader in online research that manages one of the world’s largest internet-based research panels with more than 4.5 million registered and active users.

Climate change and its impact on the global food system is topic of upcoming MSU discussion

Published on October 19, 2020
Public encouraged to participate in important virtual conversation
Michigan State University poll reveals a majority of Americans are concerned about climate change, but unclear on sources and solutions

Published on July 13, 2020
The latest MSU Food Literacy and Engagement Poll measures understanding and attitudes of food issues related to climate change.
Michigan State University poll shows emerging food trends are more widely embraced by younger generations

Published on October 16, 2019
Americans under 40 are more receptive to trying new food products, such as plant-based and cell-cultured meats, meal kits and insect protein, than those 40 and older.
Oldest Americans most focused on reducing food waste

Published on February 14, 2019
The vast majority of Americans are paying attention to reducing food waste with the oldest being the most cognizant, according to the fourth wave of the Michigan State University Food Literacy and Engagement Poll.
Americans pay attention to food labels, but are confused by what information matters

Published on October 10, 2018
The latest Michigan State University Food Literacy and Engagement Poll reveals that a majority of Americans say food labels influence their purchasing behaviors, with the most popular terms also being the most ambiguous.
MSU Food Literacy and Engagement Poll: Wave II

Published on March 26, 2018
The second wave of the Michigan State University Food Literacy and Engagement Poll focuses on food safety and consumer purchasing decisions.
MSU Food Literacy and Engagement Poll: Wave I

Published on August 17, 2017
The first wave of Michigan State University's Food Literacy and Engagement Poll centers on food access.