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As packaging has moved toward becoming a “decision science” and there is greater appreciation of packaging’s importance to new product development, in terms of consumer behavior, retail and brand value, product quality, supply chain and profitability, there has been an even stronger recognition of the impact of packaging on the global ecosystem.

New demands that packaging not only deliver quality products, but also have minimal impact on the environment are leading to additional expectations of packaging as a science. To fully address the need for an integrated approach to research, outreach and education focused on issues of innovation and sustainability, we have established the Center for Packaging Innovation and Sustainability at MSU.

The Center brings together university scholars, students and practitioners to address issues associated with sustainability; develops measurements, tools and strategies for quantifying and reducing environmental impact throughout the value chain; and builds leadership capacity to address the environmental impact of packaging.

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