The 12th Annual Making It In Michigan Conference and Marketplace Trade Show will be Wednesday, November 13, 2019 at the Lansing Center, 333 E Michigan Ave, Lansing, MI 48933.
If you are interested in starting or expanding a food business, the Conference provides you with 11 different educational strategies covering product development, marketing and compliance. You will also have the opportunity to learn from and engage with retailers and distributors on determining the right placement strategies for your products.
Hear what other conference attendees have said about participation:
“If you want to want to be a part of the growing food scene in Michigan, attending the Making It In Michigan conference is a must.”- Andrew Chmielewski, Dave’s Sweet Tooth
“The Making It In Michigan conference has helped me build some great relationships and got the word out about my company.” - Scott Christ, Pure Food Company
As a result of the 2018 Making It In Michigan conference, attendees plan to:
- Develop a new food product or business
- Launch a food product for retail sale from their food service business
- Develop/update marketing plan
- Contact retailers to market their product
- Develop/update Nutrition Facts labels for their products
Conference is Nov. 13 at the Lansing Center and space for both educational sessions and vendor space is limited.
The Marketplace Trade Show is invaluable opportunity for telling your story and showcasing your market-ready product to potential retail buyers. Becoming a vendor at the Marketplace Trade Show gives you exposure to:
- Retail buyers: large supermarket chains or institutional food buyers, independent grocers, specialty food stores
- General consumers
- Food Cooperatives
Past Marketplace Trade Show exhibitors have said:
“We attended the Making It In Michigan Marketplace trade show, which was a great opportunity to meet the decision makers at large and small stores and have benefited tremendously from that opportunity.” - Monica Randles, Nutcase Vegan Meats
"We've made some great contacts and met new customers at the Making It In Michigan Marketplace trade show and have become connected with some excellent resources in the industry." - Marshall and Elliot Rader, The Gluten Free Bar
Vendors at the 2018 Making It In Michigan Marketplace Trade Show reported:
- Receipt of new orders
- Contacts established which led to future orders
- Networked with other vendors that benefited their business in some way